Emotional CYRK Poster

Intimidation by Gladys Hoachin

The challenge for this poster assignment was to create and convey a specific emotion. The style and rendering

of the artwork had to be done under our new pseudonym. Gladys decided intimidation was the best and closest

emotion that related to her personality.

Normally, I like my work to be clean and precise whereas Gladys loves chaos and mess. The position and stance of

the lion was a deliberate attempt to help convey the emotion and add depth to the artwork. A black background was

used for a number of reasons such as the color psychology associated with black and to reinforce the lion as the

focal point of the design. Gladys added texture and ink splatter marks to the poster to age and 'roughen' it up. The white

diagonal line was used to create motion, movement and perspective.